Lactoclub
Lactoclub, a Nestle community, empowers moms to make informed decisions about their children's nutrition and well-being. The platform provides information on milk products, promotional materials, parenting tips, and articles to help parents be better-informed.
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PediaSure
Discover how PediaSure reaffirmed its leading position in the highly competitive formula & powdered milk market, gaining 5,133 potential consumers directly from Supermom's extensive parenting communities across Southeast Asia.
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Dancow
Dancow, a subsidiary of Nestlé Indonesia, has been a trusted name in the Indonesian milk industry since 1979. The brand offers a range of high-quality milk products for babies and children aged 1-6+, with guaranteed quality and reliability for Indonesian families.
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Oriental Remedies
With over 35 years of experience, Oriental Remedies Group is a leading Traditional Chinese Medicine (TCM) provider in Singapore that blends biomedical science with proven TCM methods to provide personalised treatments for various health concerns.
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MamyPoko
Mamypoko, the No. 1 Baby Diaper Manufacturer in Japan, is a market leader in Asia for baby and feminine care products, with operations spanning across 80 countries. The brand offers a range of high-quality, safe, and comfortable diapers for babies.
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KidzWorld
2023 marked an important milestone for the iconic Singapore Zoo as it celebrated its 50th Golden ZOObilee with the launch of KidzWorld -- Home of Ranger Buddies. This revamped zone offers a unique blend of immersive animal encounters, interactive play areas, and educational programs designed to foster a deeper connection between children and nature.
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HIPP
HIPP entered Singapore with a new skincare range tailor-made for sensitive infant skin. As an established organic German baby brand, HIPP appeals to discerning parents seeking natural and gentle ingredients. The goal was to introduce dermatologically-tested formulas and connect with local parents who prioritise child wellness.
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Merries
How do you spark lifelong advocates? By putting quality first. Learn how Merries seeded over 8,000 expecting moms in Singapore with premium diaper samples, tapping into our nurturing mindset to kickstart word-of-mouth and guide informed purchases.
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Herbal Pharm
Learn how Supermom's PSG-powered campaign helped Herbal Pharm promote supplements as an efficient self-care solution. Reaching over 230K working moms with tailored messaging focused on feeling your best amidst busy lifestyles.
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Newbubs Confinement
New brand Newbubs Confinement sought to swiftly expand sales and imprint its name in the fiercely contested confinement niche.
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Beautech
Learn how strategic Key Opinion Mom engagement helped Beautech's Gamarde differentiate itself in the crowded baby skincare space.
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Kinofy
Through Supermom's PSG-supported digital marketing solutions, Kinofy's innovative health products reached over 200K consumers, with KOMs-led campaigns driving significant community engagement and brand visibility.
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Bee Cheng Hiang
How Bee Cheng Hiang leveraged PSG-powered digital marketing solutions to transform their social media reach through Supermom’s authentic KOMs-led narratives for the new grillery bistro.
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Lifebuoy Malaysia
Learn how Supermom's campaign turned Lifebuoy Malaysia's vision into action, engaging 50 KOMs for Lifebuoy's Total Protect Handwash. Achieving a reach of 502,500, over 1.5 million impressions, and 5,378 engagements
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Velvet Junior
Unleashing Velvet Junior (Mola) to New Heights through the Enchantment of Genuine User-Crafted Content
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Prudential
Prudential effectively utilizes our crowd-influence capabilities, turning collective insights into successful strategies that surpass their key performance indicators in the competitive financial industry.
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CORI SKIN LAB
CORI SKIN LAB amplified its brand recognition and spurred conversations by encouraging and leveraging genuine reviews that resonate deeply with its target audience.
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Huggies
Huggies strategically leverages Supermom's first-party data acquisition, gaining valuable insights and creating precise touchpoints to effectively engage expectant mothers in their product offerings.
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Kraft Heinz
Kraft Heinz successfully captivated their audience, resulting in an impressive achievement of garnering over 20,000 potential customer leads within just a single week.
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Sweety
Through Supermom's effective strategies, Sweety was able to amass an impressive 20,555 first-party data profiles within a short span of two months, bolstering their customer insights.
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Karihome
SuperMom's user-generated content creation service helped Karihome elevate their brand perception and rapidly gain insights by harnessing the authentic voices of their customer base.
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