10 Million Mothers update

More Than Just Campaigns: Supermom As A Data & Technology Platform

At Supermom, we synergize big data from thousands of community networks with proprietary AI-Powered segmentation and data processing to connect brands and SEA parents at unmatched speed and scale.
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Proprietary AI-Driven Solutions Paired With Big Data Ecosystem For Maximum Business Impact.

Discover more about our consumer facing and client facing proprietary AI-Driven solutions to empower the lives of SEA mothers and bring maximum impact to the businesses we work with.

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MomGenie:The AI Parenting Assistant

Mothers are perfectly capable of finding a solution. What they are searching for is support and validation.

At Supermom, we are committed to providing CARE to mothers in Southeast Asia through community support and outreach,

creating opportunities for them to CONNECT and share with like-minded parents and communities,

and encouraging them to CONTRIBUTE meaningfully to the parenting industry by engaging with their favorite brands
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Supermom Pulse: A Glimpse Into Dark Social Spaces

Listen To The Heartbeat Of Everyday Moms Conversations
Our proprietary social listening solution that monitors real, everyday conversations in closed parenting WhatsApp and Facebook groups. Discover the unfiltered truth about your brand and its competitors with the Supermom Pulse.

Give your brand agile and accurate responses to concerns, foster everlasting trust, and drive authentic engagement in social spaces where real consumer decisions happen.

The Supermom V2 Platform

Our Proprietary Big-Data Engine Powering Every Supermom Solution.
The V2 platform is the foundation of everything we do. Serving as the point of storage for big data from our parenting community, AI-driven segmentation & profiling, the database for our lifecycle marketing infrastructure, and more.

V2 is a complex, AI-driven engine that allows us to do more than just campaigns, and achieve maximum business impact for our clients.
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360 Profiling

An In-Depth 360 Profile Of Every Single Mother In Our Community Network.
Combining zero-party data and first-party data, we analyze millions of data points for every mother, providing a 360° view of our users, ensuring the right mothers are perfectly selected every time for maximum campaign impact.

Lifecycle Marketing Infrastructure

Achieving Core Mindspace With MOMENTUM™
Powered by Supermom proprietary AI analytics, community influence, and dark social intelligence, MOMENTUM leverages Supermom’s lifecycle marketing infrastructure to a self-sustaining marketing activation driven by real, everyday consumers—from awareness to advocacy; in addition to retargeting opportunities.
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AI-GC

Harnessing AI to Transform User-Generated Stories Into Brand-Quality Content
Our proprietary Gen-AI engine transforms authentic content from real moms into high-quality, brand-ready stories—amplifying creativity, consistency, and reach beyond traditional UGC limits.
Committed In Empowering

We Do More Than Just Campaigns.


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Powered by 10 M Mothers, Driven by AI, Backed by Data.

Discover our other community-driven solutions:

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Trusted By 1,000+ Multinational Giants & Local Icons Across Southeast Asia.

Our large community network, paired with proprietary AI-driven predictive analytics, has helped brands across thousands of verticals engage parents across the entire parenting journey—from pregnancy to teen motherhood with precision, ensuring maximum marketing impact.

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Build Your Lifecycle Marketing Infrastructure And Capture The Hearts Of 10 M Parents Today.