10 Million Mothers update

More Than Just Campaigns: Supermom As A Data & Technology Platform

At Supermom, we synergize big data from thousands of community networks with proprietary AI-Powered segmentation and data processing to connect brands and SEA parents at unmatched speed and scale.

Track & Monitor Your Campaign Performance Seamlessly

Our proprietary Supermom UGC Dashboard allows brand managers to review their campaign performance in real-time, ensuring transparency, effectivity, and optimized communication between your brand and us.
Frame 44

circle-check

Everything Done For You

Supermom’s Marketing Automation Driving Leads to Boosting Conversion on Marketplaces with User Journey Trackability
Supermom_B2CBrandSig_V_PMS (1)

Proprietary AI-Driven Solutions Paired With Big Data Ecosystem For Maximum Business Impact.

Discover more about our consumer facing and client facing proprietary AI-Driven solutions to empower the lives of SEA mothers and bring maximum impact to the businesses we work with.

STC - MomGenie2
STC - MomGenie2-1
STC - V2 Platform2
STC - 3602
STC - Momentum2
STC - AI GC2

MomGenie:The AI Parenting Assistant

Mothers are perfectly capable of finding a solution. What they are searching for is support and validation.

At Supermom, we are committed to providing CARE to mothers in Southeast Asia through community support and outreach,

creating opportunities for them to CONNECT and share with like-minded parents and communities,

and encouraging them to CONTRIBUTE meaningfully to the parenting industry by engaging with their favorite brands
STC - MomGenie2
STC - MomGenie2-1

Supermom Pulse: A Glimpse Into Dark Social Spaces

Listen To The Heartbeat Of Everyday Moms Conversations
Our proprietary social listening solution that monitors real, everyday conversations in closed parenting WhatsApp and Facebook groups. Discover the unfiltered truth about your brand and its competitors with the Supermom Pulse.

Give your brand agile and accurate responses to concerns, foster everlasting trust, and drive authentic engagement in social spaces where real consumer decisions happen.

The Supermom V2 Platform

Our Proprietary Big-Data Engine Powering Every Supermom Solution.
The V2 platform is the foundation of everything we do. Serving as the point of storage for big data from our parenting community, AI-driven segmentation & profiling, the database for our lifecycle marketing infrastructure, and more.

V2 is a complex, AI-driven engine that allows us to do more than just campaigns, and achieve maximum business impact for our clients.
STC - V2 Platform2

360 Profiling

An In-Depth 360 Profile Of Every Single Mother In Our Community Network.
Combining zero-party data and first-party data, we analyze millions of data points for every mother, providing a 360° view of our users, ensuring the right mothers are perfectly selected every time for maximum campaign impact.
STC - 3602

Lifecycle Marketing Infrastructure

Achieving Core Mindspace With MOMENTUM™
Powered by Supermom proprietary AI analytics, community influence, and dark social intelligence, MOMENTUM leverages Supermom’s lifecycle marketing infrastructure to a self-sustaining marketing activation driven by real, everyday consumers—from awareness to advocacy; in addition to retargeting opportunities.
STC - Momentum2

AI-GC

Harnessing AI to Transform User-Generated Stories Into Brand-Quality Content
Our proprietary Gen-AI engine transforms authentic content from real moms into high-quality, brand-ready stories—amplifying creativity, consistency, and reach beyond traditional UGC limits.
STC - AI GC2
Committed In Empowering

At Supermom,

We Do More Than Just Campaigns.


Supermom Tech Capabilities Flat Design (6)

Powered by 10M Mothers, Driven by AI, Backed by Data.

Discover our other community-driven solutions:
Supermom_B2CBrandSig_V_PMS (1)

Discover What Our Moms Have To Say:
Insights From 10 Million Southeast Asian Moms

Download authentic, reliable, and actionable insights reports generated by our in-house mom panel, from triggers to getting Insurance to their favorite brands across multiple product categories.
Beauty Article
Beauty That Understands Her
Mothers are the cornerstone of household decision-making, particularly in Southeast Asia, where their influence extends across multiple facets of consumer behavior. As Millennials and Gen Zs incre
ABCs to Winning Mom's Hearts
Thus, SEA families’ main economic focus for 2025 are
Winning SEA's Young Parents: What Banking & Insurance Companies Need To Know

Supermom_B2CBrandSig_V_PMS (1)
03

Trusted By 1,000+ Multinational Giants & Local Icons Across Southeast Asia.

Our large community network, paired with proprietary AI-driven predictive analytics, has helped brands across thousands of verticals engage parents across the entire parenting journey—from pregnancy to teen motherhood with precision, ensuring maximum marketing impact.

Frame 68-1

Capture The Hearts Of 10M Parents Today With Supermom.

Unlocking Potential: Harness a Multi-Million Market to Propel Your Business Forward