News
Read the latest news and information from Supermom
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Impacting the Next Generation of Parents
Supermom partners with Market Research giant Nielsen IQ (NIQ) to organize and host: “Impacting the Next Generation of Parents”, a B2B marketing event on how brands can reach Indonesia’s new generations of young Millennial and Gen Z parents.
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Supermom appoints Hellen Katherina as country director of Indonesia
Supermom, Southeast Asia’s leading parenting data network, is poised for a year of remarkable expansion, forecasting a 100% increase in revenue for 2024 and intensifying its presence across Southeast Asia, particularly Indonesia.
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Supermom’s Ambitious Project 1MPACT Aims to Empower 1 Million Indonesian Moms by 2025
Supermom, Southeast Asia’s premier parenting network, is on the brink of a transformative year, projecting a 100% increase in revenue for 2024.
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Supermom launches ‘Brand Awards for 2024,’ centred on highlighting mission-centric brands
Singapore – Supermom, an AI-driven data powerhouse that brings mission-centric brands into the hearts and wallets of discerning parents in Southeast Asia announces the launch of Brand Awards for 2024.
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Supermom jembatani merek Singapura jajaki peluang bisnis di Indonesia
Platform digital berbasis kecerdasan buatan dengan jaringan komunitas yang berkembang di Asia Tenggara, Supermom menjembatani 25 pelaku bisnis atau pemilik merek lokal asal Singapura untuk menjajaki peluang bisnis di Indonesia.
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Three Trends to Look For in 2024: Luke Lim – CEO of Supermom
We ask industry leaders to give us their take on what’s to come in the year ahead and reflect on the year that’s passed.
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Kekuatan Komunitas Jadi Penghubung Pelaku Usaha dan Pemilik Brand dengan Keluarga di Indonesia
Sebuah platform digital berbasis data Artificial Intelligence (AI) terkemuka dengan jaringan komunitas yang berkembang di seluruh Asia Tenggara, Suoermom kembali memperkuat komitmennya untuk mendukung keluarga Indonesia agar hidup lebih baik dan cerdas.
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Supermom shares how marketers prepare for a cookie-less world:
After years of delays and adjustments, Google's plan to wipe out third-party cookies from Chrome is finally happening.
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This startup hit the mother lode by tapping into the power of parents
Fancy doing a survey for S$1 (US$0.75)? Or a simple questionnaire for S$0.10 (US$0.08)?
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Marketing to Millennial Parents
Visualise a typical weeknight. The kids are finally asleep, and the house is quiet. For many millennial parents, this is the golden hour.
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Appointment of Group CEO
Supermom, an AI-driven data company that connects brands with discerning parents in Southeast Asia has announced the appointment of Luke Lim as Group CEO.
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SG parenting platform bags $6m from Qualgro, AC Ventures
Supermom, a Singapore-based parenting platform, has raised S$8 million (around US$6 million) in a series A funding round led by Qualgro, with participation from AC Ventures.
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Singapore-based Supermom helps parenting brands navigate a post-cookie world
Supermom, a Singapore-based parenting platform, has raised S$8 million (around US$6 million) in a series A funding round led by Qualgro, with participation from AC Ventures.
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Sukses di Singapura, SuperMom Brand Awards 'Diboyong' ke Indonesia
Setelah sukses diadakan di Singapura sejak 2018, SuperMom Brand Awards akhirnya hadir di Indonesia. Ajang SuperMom Brand Awards ini memberikan penghargaan kepada merek-merek terpercaya bagi para ibu.
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SuperMom Melibatkan Peran Aktif Para Ibu sebagai Pendorong Ekonomi Digital
SuperMom hadir bagi para ibu, berbekal teknologi platform digital untuk saling belajar, berbagi, memperoleh penghasilan tambahan dan berbelanja sekaligus mendapatkan rekomendasi produk terbaik.
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Beri Ruang Khusus Untuk Ibu, Menteri Sandiaga Uno Apresiasi SuperMom Brand Award 2023
Menteri Pariwisata dan Ekonomi Kreatif Republik Indonesia Sandiaga Salahuddin Uno mengapresiasi SuperMom yang telah menciptakan platform digital yang memberikan ruang, khususnya para ibu, untuk memenuhi kebutuhan keluarga.
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Profil Bisnis Supermom, Platform Commerce Parenting yang Disuntik Modal Pandu Sjahrir
Platform Supermom kini menjadi sorotan. Pasalnya, Menteri Pariwisata dan Ekonomi Kreatif Republik Indonesia Sandiaga Salahuddin Uno mengapresiasi karena dirasa telah memberikan dukungan yang hebat saat pandemi.
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Sandiaga Uno sebut Beban Para Ibu Bertambah Berat saat Pandemi Covid-19
"Dengan adanya platform SuperMom, diharapkan dapat membantu dalam memenuhi kebutuhan masyarakat, khususnya para ibu. Ke depannya, platform ini dapat menjembatani para ibu untuk memilih berbagai produk-produk ekonomi kreatif, yang pada gilirannya dapat membantu pertumbuhan ekonomi Indonesia," kata Sandiaga Uno, Kamis (12/1).
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SuperMom Brand Awards 2023 Beri Ruang Khusus Bagi Ibu
Menteri Pariwisata dan Ekonomi Kreatif (Menparekraf) Sandiaga Salahuddin Uno mengapresiasi SuperMom, platform digital khusus para ibu untuk memenuhi kebutuhan keluarga.
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SuperMom Brand Awards 2023, Apresiasi pada Brand yang Mengerti Kebutuhan Ibu
Seorang ibu juga menjadi penentu bagi kebutuhan anak dan bayi dalam sebuah keluarga. Penting bagi ibu memilih brand yang terpercaya. Ajang SuperMom Brand Awards 2023 merupakan pemberian apresiasi bagi brand yang mampu memenuhi kebutuhan ibu dengan baik.
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Tak Berbayar SuperMom Brand Awards Libatkan Para Ibu Sebagai Pendorong Ekonomi Digital Nasional
"Saya sangat mengapresiasi SuperMom yang telah menciptakan platform digital yang memberikan ruang, khususnya para ibu, untuk memenuhi kebutuhan keluarga." tutur Sandiaga Uno, Menteri Pariwisata dan Ekonomi Kretif RI saat memberikan sambutan pada acara SuperMom Brand Award yang diselenggarakan Rabu, 11 Januari 2023 lalu.
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