Supermom x Nielsen IQ
Supermom

Topics Covered

  1. The profile of young parents, their parenting styles and beliefs
    Across different markets, life stages, and product categories
  2. Purchase consideration and behaviours
    a. Brand switching breakdown in each stage
    b. The role of sales channels for different categories
  3. Detailed category information
    All list category purchased, and deep dive brand usage & switching for :
    • Baby toiletries: soap, cream, baby oil, etc
    • Baby diapers
    • Milk (formula & liquid)
Group 42-1
Group 43-1

New Generation of Parents’ Beliefs and Consumption Habit (Indonesia) (2024-2025)

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Normal Price:

Rp.120,000,000 (Includes 1 Detailed Category)
+Rp.60,000,000 / additional category


Early Bird:

Rp.100,000,000 (Includes 1 Detailed Category)
+Rp.50,000,000 / additional category

*All price is subject to 11% VAT at Checkout