Top 200 Brands in Indonesia Report -
Voted by 1,500+ mums!

4 in 5 parents choose quality over price when purchasing for their children was found in a Supermom study amongst over 1,500 mums as part of the Supermom Brand Awards Indonesia 2023.

In addition to quality, the study identifies other vital considerations for purchase, which include suitability for children, comfort level for their children, licensed and trusted, and products at the right price.

The inaugural Indonesia edition awarded 48 brands across 16 categories for outstanding achievements, recognizing brands based on 100% consumer votes in Supermom Brand Poll.

“Moms love collective wisdom. Moms would like to know which brands are trusted by fellow moms to save time and be more confident with their purchases. The Supermom Brands Awards is the first of its kind as it is 100% voted by consumers, quantifying brand preference and trust,” Executive Chairman Mr. Luke Lim remarked.

The Supermom Brand Awards report compiles the 48 winners and the top 200 brands, sharing the choices voted by Indonesian parents and recognizing the parenting ecosystem for their continuous pursuit to deliver quality and suitable products for mothers.

Download the Supermom Brand Awards Indonesia 2023 report and learn more about the Top 200 brands and the choices of Indonesian parents over here.