Three separate reads of what moms say about a brand and its category inside Supermom’s parenting WhatsApp communities. Pick a brand to open its dashboard.
Singapore, Malaysia, and Indonesia
About Supermom
Supermom is an AI-powered data and technology platform providing full-funnel lifecycle marketing solutions for brands targeting families across Southeast Asia.
Founded in 2013, the company connects over 10 million parents through a network of more than 6,000 private community groups across the region. Supermom Pulse, the company’s proprietary social listening intelligence platform, analyzes authentic conversations within private parenting communities to uncover real parental concerns, emerging behaviours, and household decision-making trends.
