Supermom has led the charge in understanding Southeast Asian parenting needs since 2018. With our latest regional market insights, get updated on consumer-driven data on mom and baby product preferences.
Why Download Our Report?
In-Depth Consumer Behavior Analysis
Leverage insights from over 300 validated responses across the region covering pregnant moms and moms with children up to 4 years old.
Extensive Category Coverage
Valuable intelligence across 4 key categories: maternity accessories and wear, maternity care, baby accessories and wear, and baby care products.
Regional Consumer Preferences
Comprehensive insights from various Indonesian cities, with a focus on major urban centers like Jakarta, Bekasi, and Bogor.
Why This Report Matters:
Target Audience Understanding
Acquire insights and preferences from moms with children aged 0-4 years
Market Positioning
Learn what factors influence brand and retailer choices
Channel Optimisation
Develop the perfect mix of online and offline strategies for better targeted marketing
Don't miss this opportunity to align your 2024 marketing strategy with Southeast Asia’s largest economy. Download the full report now and stay ahead in the competitive mom & baby market!
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