Financial Literacy for Kids: Singapore Parents' Guide 2024

Money Talks Matter - Based on our first-party data, explore the proven strategies Millennial & Gen Z parents in Singapore utilise to instil financial literacy, independence & responsibility among their young, laying the groundwork for the next generation of financially-savvy consumers.

What’s Inside this Infographic

speech-bubble_4081735

Optimal Age for Financial Conversations

At what age should children be involved in finances? Discover the ideal starting for money conversations in Singaporean households

bar-chart_2875764

Young Parents’ Proven Teaching Topics

Find out which topics reign supreme in the family discussion in financial management and personal saving habits. Our subject matter expert analyzes these educational trends to help brands connect with financially-conscious parents.

3d-wallet_10473393

Children’s Key Financial Activities & Touchpoints

Unlock key activities parents instil to cultivate children's financial responsibility (e.g. opening up a savings account). Transform these insights into quality sales leads for your financial products.

Fill up the form below to download our first part consumer insights report today:
©2023 welovesupermom